Irish university provides degree for "influencer"

Irish university provides degree for “influencer”

A Bachelor of Arts in Content Creation and Social Media degree program will be available at the South East Technological University in Carlow, Ireland, with the goal of transforming students into “influencers.” Topics like social media entrepreneurship, business skills, video and audio production, and creative writing are included in the four-year program.

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According to the university, the value of the worldwide influencer industry is currently around $21 billion.

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