The film, directed by Jon Favreau from a screenplay by Mark Fergus and Hawk Ostby, as well as Art Marcum and Matt Holloway, stars Robert Downey Jr. as Tony Stark / Iron Man, starring Terrence Howard, Jeff Bridges, Gwyneth Paltrow, Leslie Bibb, and Shaun Toub. In the film, after escaping from a terrorist group, world-famous industrialist and master engineer Tony Stark creates a robotic suit of armor and transforms into the superhero Iron Man.
Since 1990, a film based on the character had been in development at Universal Pictures, 20th Century Fox, and New Line Cinema before Marvel Studios reclaimed the rights in 2005. Marvel pushed the movie into development as its first self-financed picture, with Paramount Pictures distributing.
Favreau took over as director in April 2006, but experienced objections from Marvel while attempting to hire Downey in the title role; the actor was signed in September. Filming took place between March and June 2007, mostly in California, to distinguish the picture from the numerous other superhero movies set in New York City-esque settings.
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